Job Details

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American Public University System
  • Position Number: 3301734
  • Location: Charles Town, WV
  • Position Type: Communications - Public Relations and Advertising


Communication & Student Engagement Coordinator (Online/Remote)

Requisition Number: COMMU003447
Location: Online / RemoteOnline / Remote

Communication & Student Engagement Coordinator
American Public University System

The Communication & Student Engagement Coordinator supports the maintenance and relevancy of resources, communication, and educational materials for prospect, student, alumni, staff, and employer needs for the department of Career Services at APUS. This position works to inform and engage adult learners using a variety of engaging and interactive communication tools. The Communication & Student Engagement Coordinator will create content that is both engaging and informative, supporting the blog writing and publication process for the department, assist with writing, editing, and sending mass email communications, and web content management. They can also focus on developing relationships with other members of the marketing team so that they can work together to create a cohesive content strategy.

Responsibilities:
  • Coordinates, composes, and schedules mass email communications from the department to students, alumni, and employers, with guidance from multiple stakeholders using email systems like Salesforce Marketing.
  • Edits content for department messaging and advertising, ensuring consistency throughout all material (print and digital).
  • Edits the department website, using provided website analytics and user feedback to ensure quality user experience.
  • Manages the communication process, from conception to publication, ensuring cohesive messaging for all department events, such as virtual career fairs, webinars, workshops, etc.
  • Assists in the management, editing, and posting of published material such as blogs, scripts for minor videos, and content for digital resources; serves as writing support for department staff ensuring content is consistent with the departments brand.
  • Participates in department goal setting to increase participation, grow programs and services, and enhance the user experience.
  • Foster a spirit of teamwork, creates an environment that appreciates diversity of thought, support, and working effectively together to enable each employee and the department to succeed.
  • Performs other duties as assigned.

Essential Skills:
  • Technology: Excellent computer skills in Microsoft Windows environment; basic Dreamweaver; and basic experience with Content Management Systems (preferably Salesforce Marketing);
  • Writing: Content writing for the web, blogs, email communications, and basic knowledge of SEO.
  • Editing: Strong editorial and proofreading (English grammar, punctuations, and spelling);
  • Organization: Strong organizational and administrative skills with the ability to prioritize work and navigate multiple projects under tight deadlines;
  • Ability to work with minimal supervision to resolve issues in a dynamic and rapidly changing environment;
  • Professional communication and customer service;

Experience:
  • Experience working in an editorial position preferred;
  • Experience managing email campaigns, and website management required.
  • Experience narrating company brand identity

Education:
  • Bachelor's Degree required in English, journalism, communications, public relations, or something similar. Experience and training in replacement of degree will be considered.

Colorado Pay Law/NYC Pay Transparency Law

If you are a Colorado or New York City resident and this role is available in Colorado, New York City or remote, you may be eligible to receive additional information about the compensation and benefits for this role, which we will provide upon request. Please send an email to recruiting@apei.com

About Us:

American Public University System (APUS) is an Online University based in Charles Town, WV. Our company has over 100,000 students. Our emphasis is educating our nation's military and public services communities with quality and affordable education. APUS provides partnership and commitment in helping students realize the dream of a higher education and the opportunities that brings.

It is the policy of American Public University System (APUS) and American Public Education, Inc. (APEI) to afford equal opportunity to all qualified persons. We treat all qualified individuals equally as to their recruitment, hiring, assignments, advancements, compensation, and all other terms and conditions of employment. of American Public University System (APUS) does not discriminate on the basis of race, color, religion, creed, sex, age, national origin, sexual orientation, or physical, mental, or sensory disability, or any other characteristic protected by law.


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